Back to Search
Start Over
How e-commerce can boost business performance: Artificial intelligence holds the key.
- Source :
- Strategic Direction; 2022, Vol. 38 Issue 7, p10-12, 3p
- Publication Year :
- 2022
-
Abstract
- Purpose: This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach: This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings: Remaining competitive demands that firms adopt digitalized technologies to increase their capabilities. Adoption of e-commerce activities can significantly improve business performance and incorporation of artificial intelligence provides scope to further enhance the effect. Originality/value: The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 02580543
- Volume :
- 38
- Issue :
- 7
- Database :
- Complementary Index
- Journal :
- Strategic Direction
- Publication Type :
- Academic Journal
- Accession number :
- 157950660
- Full Text :
- https://doi.org/10.1108/SD-06-2022-0056