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Wheels of Fortune.

Authors :
Dockterman, Eliana
Source :
TIME Magazine; 7/4/2022, Vol. 200 Issue 1/2, p50-54, 5p, 6 Color Photographs
Publication Year :
2022

Abstract

When Cody Rigsby, now 35, first joined Peloton, he thought perhaps imitating Arzón would be the best route to success. IN MARCH 2020, Peloton shut down its New York City studio, and in April, head instructor Robin Arzón led a cycling class from her apartment. Cotter cites a conversation between Love and fellow instructor and former makeup artist Tunde Oyeneyin as an example of how Peloton talent curate their social feeds to score endorsements. Rigsby now boasts 1.2 million Instagram followers, the most of any Peloton instructor. [Extracted from the article]

Details

Language :
English
ISSN :
0040781X
Volume :
200
Issue :
1/2
Database :
Complementary Index
Journal :
TIME Magazine
Publication Type :
Periodical
Accession number :
157607451