Puma has switched to shoeboxes of recycled cardboard.

The article reports that Puma claims that a new shoebox that it has introduced will save an annual 2,800 tons in cardboard. It mentions box, which has a recycled cardboard content of about 95 percent, is one of several initiatives taken by the German sports brand as part of its "10FOR25 Sustainability Strategy." It also mentions Puma has also established a partnership with Canopy, a non-profit tree-planting group in Palo Alto, California and packaging from recycled or certified sources.