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Three Ds for the future.

Authors :
Roman, Markus
Source :
Food Service Europe & Middle East; 12/10/2021, Issue 4, p44-48, 5p
Publication Year :
2021

Abstract

Digital, delivery and drive-thru are three main growth drivers in the fast-food behemoth's global strategy. One of the "3 Ds" was already going very strong for McDonald's Germany before the pandemic. Then Covid-19 added even more impetus to the delivery and drive-thru business. [ABSTRACT FROM AUTHOR]

Subjects

Subjects :
COVID-19
PANDEMICS

Details

Language :
English
ISSN :
21927987
Issue :
4
Database :
Complementary Index
Journal :
Food Service Europe & Middle East
Publication Type :
Periodical
Accession number :
154079402