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Louis Vuitton’s Objets of Desire.
- Source :
- Robb Report; Dec2021/Jan2022, Vol. 45 Issue 10, p200-207, 8p, 6 Color Photographs
- Publication Year :
- 2021
-
Abstract
- Objets Nomades now differentiates Louis Vuitton from the crowd of luxury-brand competitors - with one exception. FEATURES WHEN MICHAEL BURKE arrived as chairman and chief executive of Louis Vuitton in 2012, an idea had been bouncing around the French luxury-goods maker for several years: Why not sell the many furnishings that decorated the legacy brand's stores? Burke credits the artful, lighthearted collection with opening Vuitton's doors to the world's youngest generation of self-made wealth - clients in their 30s and 40s who place orders from $100,000 to $1 million. In time, just as Abloh and Ghesquière take inspiration from the legacy trunks - locks one season, logo canvas another - Burke hopes Objets will fuel creativity down the road. [Extracted from the article]
Details
- Language :
- English
- ISSN :
- 02791447
- Volume :
- 45
- Issue :
- 10
- Database :
- Complementary Index
- Journal :
- Robb Report
- Publication Type :
- Periodical
- Accession number :
- 153886505