THE INFLUENCE OF BUYING CENTER ROLES AND INNOVATION CHARACTERISTICS ON TECHNOLOGY ADOPTION AND INTERNALIZATION IN THE U.S. AUTOMOTIVE INDUSTRY.

Authors :: Forman, Howard
Lippert, Susan K.
Source :: AMA Winter Academic Conference Proceedings; 2004, Vol. 15, p282-283, 2p
Publication Year :: 2004
Abstract: The current research aims to achieve two main objectives: 1. to empirically investigating the influence of various buying center roles in internalizing IT in the supply chain context; and, 2. to empirically the perceived members and examining the relationship between IT attributes among buying center IT internalization. [ABSTRACT FROM AUTHOR]

Subjects :: AUTOMOBILE industry
TECHNOLOGICAL innovations
TECHNOLOGICAL progress
SUPPLY chains
INDUSTRIAL procurement

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