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Global Fast Fashion Is Flopping In China: Old Navy, Bershka, Pull & Bear, Stradivarius, C&A, and Forever 21 have pulled back on the market with Gap possibly to follow soon.
- Source :
- WWD: Women's Wear Daily; 3/24/2021, p1-25, 2p
- Publication Year :
- 2021
-
Abstract
- SHANGHAI The luxury sector may be booming in China with the likes of Dior, Chanel, and Louis Vuitton reporting a surge in sales, but at the opposite end of the spectrum for fast fashion, the country is filling up an entire graveyard of brands. PHOTO (COLOR): Vero Moda, part of Bestseller Group, has expanded widely in China where this brand for young females has around 2,000 stores PHOTO (COLOR): A Gap store in Ch. [Extracted from the article]
- Subjects :
- FAST fashion
CONSUMER behavior
Subjects
Details
- Language :
- English
- ISSN :
- 01495380
- Database :
- Complementary Index
- Journal :
- WWD: Women's Wear Daily
- Publication Type :
- Periodical
- Accession number :
- 149490874