POTENTIALS FOR TOURISM DEVELOPMENT BASED ON PROTECTED NATURAL RESOURCES IN MORAVICA ADMINISTRATIVE DISTRICT TERRITORY – OPINION OF THE CITY OF ČAČAK RESIDENTS.

The purpose of this paper is to indicate the potentials for tourism development based on the protected natural resources of the Republic of Serbia situated in the Moravica administrative district territory, the degree of their current utilization for the purposes of tourism and local population information on the above mentioned. Closed-ended survey was conducted (five-point scale) on the random sample of the residents in the urban part of the city of Čačak as the administrative centre of the Moravica administrative district. The results are: 1) low degree of information among the local population, 2) medium (good) potential for tourism development, and 3) very low level of its utilization for tourism purposes. The results are also considered according to the natural resources protection type. The contribution of this paper is in the indication of potentially successful elements in future tourism offer for the entities in the field of tourism and hospitality. [ABSTRACT FROM AUTHOR]