Pendekatan Koperasi dalam Membangunkan Inap Desa: Penerimaan Komuniti Inap Desa.

Homestay is one of the approaches often sought in developing rural tourism. In developing homestays, many scholars reveal that a community-based tourism approach is an effective and successful way of leveraging entrepreneurs as well as homestay community. On another note, scholars suggest the cooperative approach is a successful means for homestay development. In fact, parts of the successful homestays which have achieved the Asean Homestay Standard are the homestays operated through cooperatives. However, how this approach is implemented is scarcely researched. This paper aims to uncover the mechanism on how cooperatives develop homestay programs and how they can sustain acceptance of members of the community. This study is based on the in-depth research and a survey of 122 cooperative members in three homestays, which have won the Asean Homestay Standard in Negeri Sembilan comprising the Pachitan Homestay, Lonek Homestay and Rawa Homestay. The findings reveal a cooperative approach that benefits the community in facilitating homestay development. The co-operatives and communities have embraced the cooperative approach well because its management is two-way, engaging and add values, homestay as a business. Members and communities are involved not only in the planning, development and implementation stages, but also in the assessment of their performance. Emphasis on the governance, business, promotion and evaluation as well as human capital development has made a difference for members and the community. This cooperative approach not only uplifts the hopes of members and the community, but also empowers them and proves that homestay is a successful community-based tourism development model. [ABSTRACT FROM AUTHOR]