ENTREPRENEURSHIP IN RENEWABLE ENERGY AND THE POWER OF INNOVATION.

Climate change has become one of the world's greatest problems and is widely recognized as the world's most important environmental issue. In this study, we try to understand the complex system of the renewable energy sector of entrepreneurial initiative. There is a radical threat to the energy sector and while renewable sources gain exponential momentum and become more and more incorporated into the energy mix, there is an increasing need for energy experts to manage change with both the technical understanding and the mentality of business innovation, and therefore take full advantage of an emerging world of possibilities. The article aims to examine what are an entrepreneur's key motives in this field and what factors affect the process of creating a project for renewable energy. Moreover, the paper tries to present a conceptual model of sustainable entrepreneurship in the renewable energy sector while taking into account the power of innovation. [ABSTRACT FROM AUTHOR]