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LEBONCOIN PRÉPARE LES VACANCES.
- Source :
- Stratégies; 2/28/2019, Issue 1984, p12-13, 2p
- Publication Year :
- 2019
-
Abstract
- The article reports that Leboncoin, a website of commercial advertisements, founded in France, during the year 2006, seeks to develop holiday rentals between individuals. To do this, the site has launched new services, especially around payment. An evolution in its positioning is likely to change the perception of the brand among customers.
- Subjects :
- WEBSITES
ADVERTISING campaigns
HOLIDAYS
CONSUMERS
PAYMENT
Subjects
Details
- Language :
- French
- ISSN :
- 01806424
- Issue :
- 1984
- Database :
- Complementary Index
- Journal :
- Stratégies
- Publication Type :
- Periodical
- Accession number :
- 135971319