An Analysis of a Pay-Per-View Article Token Report: Lessons for Better Understanding Value and Reporting.

Pay-per-view (PPV) models for article acquisition continue to mature, but there are still questions as to whether they offer good value to libraries. This study presents the results of a close analysis of a PPV article token report with an emphasis on determining whether purchased articles were available elsewhere in the collection or free via links from Google Scholar. An additional analysis compares article purchase data to COUNTER JR1 and JR5 reports to determine how closely COUNTER reports of downloads align with paid use. Implications for the valuation of article usage and viability of PPV programs are discussed. [ABSTRACT FROM AUTHOR]