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Digital Media: Challenges - And Hope - Abound.

Authors :
HAYS, KALI
Source :
WWD: Women's Wear Daily; 12/14/2018, p1-13, 3p
Publication Year :
2018

Abstract

The article examines challenges faced by digital media companies. Such companies are experiencing difficulties in maintaining financial stability and are always at risk of becoming irrelevant. Despite having several revenue streams, Vox Media had to lay off video employees and close down shopping vertical Racked. Tierney Wilson, managing director at digital advertising agency January Digital, emphasizes the influence of advertisers on digital media.

Details

Language :
English
ISSN :
01495380
Database :
Complementary Index
Journal :
WWD: Women's Wear Daily
Publication Type :
Periodical
Accession number :
133542762