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Trading spaces.
- Source :
- Adweek Eastern Edition; 11/16/1998, Vol. 39 Issue 46, IQ p24, 6p
- Publication Year :
- 1998
-
Abstract
- Focuses on CKS Group's merger with USWeb, a network of Web service shops in the United States. Remarks from Mark Kvamme, CKS chief executive officer, regarding the merger; History of CKS; Implications of the merger on interactive firms and the advertising industry; CKS' alliance with Madison Avenue.
- Subjects :
- MERGERS & acquisitions
Subjects
Details
- Language :
- English
- ISSN :
- 01992864
- Volume :
- 39
- Issue :
- 46
- Database :
- Complementary Index
- Journal :
- Adweek Eastern Edition
- Publication Type :
- Periodical
- Accession number :
- 1319473