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Authors :
Turcsik, Richard
Source :
Progressive Grocer; 5/1/2004, Vol. 83 Issue 7, p91-93, 3p, 2 Color Photographs, 1 Chart
Publication Year :
2004

Abstract

Presents information on cookies and cracker products and discusses merchandising techniques for the products. Line of cookies from Tropicales; Cookie aisle trends identified by Murray Biscuit Co.; Merchandising strategy of Wise Foods for its line of sandwich crackers.

Subjects

Subjects :
BAKING industry
COOKIE industry
CRACKER industry
MERCHANDISING
MARKETING

Details

Language :
English
ISSN :
00330787
Volume :
83
Issue :
7
Database :
Complementary Index
Journal :
Progressive Grocer
Publication Type :
Periodical
Accession number :
13185270

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Authors Abstract Subjects Details