Back to Search
Start Over
An evolutionary journey: ZICO taps new entry points through innovations.
- Source :
- Beverage Industry; Jun2018, Vol. 109 Issue 6, p40-43, 4p, 4 Color Photographs
- Publication Year :
- 2018
-
Abstract
- The article reports on the beverage company ZICO and its lines of coconut water. It presents the history of the company and its affiliation with Coca-Cola, comments from company president Tom Larsen and marketing vice president Meghann Seidner, and the new flavors of coconut water being introduced.
- Subjects :
- COCONUT water
BEVERAGE flavor & odor
Subjects
Details
- Language :
- English
- ISSN :
- 01486187
- Volume :
- 109
- Issue :
- 6
- Database :
- Complementary Index
- Journal :
- Beverage Industry
- Publication Type :
- Periodical
- Accession number :
- 129843792