83% of adults read daily papers.

Covers several topics pertaining to the different forms of mass media in Canada. Information on the daily newspaper readership data study conducted by NADbank '98 on the percentage of adults in Canada who read daily papers; Acquisition of `Plant and Garden Magazine,' by Helpard Publishing; Publication launched by Symantec Canada called `Symantec Quarterly'; Partnership between London Transit Commission of London, Ontario and Obdie Media Corp.