Testing a cultural orientation model of electronic word-of-mouth communication: a comparative study of U.S. and Korean social media users.

MLA

Lee, Chunsik, et al. “Testing a Cultural Orientation Model of Electronic Word-of-Mouth Communication: A Comparative Study of U.S. and Korean Social Media Users.” Asian Journal of Communication, vol. 28, no. 1, Feb. 2018, pp. 74–92. EBSCOhost, https://doi.org/10.1080/01292986.2017.1334075.

APA

Lee, C., Choi, Y., & Kim, J. (2018). Testing a cultural orientation model of electronic word-of-mouth communication: a comparative study of U.S. and Korean social media users. Asian Journal of Communication, 28(1), 74–92. https://doi.org/10.1080/01292986.2017.1334075

Chicago

Lee, Chunsik, Youngtae Choi, and Junga Kim. 2018. “Testing a Cultural Orientation Model of Electronic Word-of-Mouth Communication: A Comparative Study of U.S. and Korean Social Media Users.” Asian Journal of Communication 28 (1): 74–92. doi:10.1080/01292986.2017.1334075.