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Multimodalidad, emoción y publicidad. Un estudio empírico sobre Youtube.

Authors :
Calderón-Garrido, Diego
Gustems-Carnicer, Josep
Martín-Piñol, Carolina
Source :
Icono 14; jul-dic2017, Vol. 15 Issue 2, p25-48, 24p, 2 Diagrams, 2 Charts, 2 Graphs
Publication Year :
2017

Abstract

<i>Copyright of Icono 14 is the property of Grupo Icono 14 and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)

Details

Language :
Spanish
ISSN :
16978293
Volume :
15
Issue :
2
Database :
Complementary Index
Journal :
Icono 14
Publication Type :
Academic Journal
Accession number :
124335363
Full Text :
https://doi.org/10.7195/ri14.v15i2.1041