OVERVIEW OF THE RICE MARKET IN ROMANIA DURING 2007-2015.

In the present paper was carried out radiography of the rice market in Romania, during 2007-2015. Romanian culinary tradition has a strong impact on the evolution of the rice market in our country. Rice is an important food for about 50% of the planet's population and its consumption has beneficial effects on the health of the population. In order to highlight the evolution of the rice market in Romania and the changes that have taken place on this market, a series of relevant indicators have been used, such as: rice areas cultivated at national and macro-regional level; Total rice production at national and macro-regional level; Average rice production at national and macroregional level; Rice prices; Consumption of rice at national level; Imports and exports of rice. During the analyzed period there was a positive evolution of this market because, on the one hand, we are witnessing an increase of rice surfaces and production, and on the other hand, we have identified changes in the consumption behavior of rice. Consumers in our country are aware of the rice-specific nutritional properties and have begun to use a range of varieties of this product. Rice consumption in Romania is about 4 kg rice / year /per capita. The statistical data used in the paper was provided by the National Institute of Statistics. [ABSTRACT FROM AUTHOR]