Branding politics: Emotion, authenticity, and the marketing culture of American political communication.

MLA

Serazio, Michael. “Branding Politics: Emotion, Authenticity, and the Marketing Culture of American Political Communication.” Journal of Consumer Culture, vol. 17, no. 2, July 2017, pp. 225–41. EBSCOhost, https://doi.org/10.1177/1469540515586868.

APA

Serazio, M. (2017). Branding politics: Emotion, authenticity, and the marketing culture of American political communication. Journal of Consumer Culture, 17(2), 225–241. https://doi.org/10.1177/1469540515586868

Chicago

Serazio, Michael. 2017. “Branding Politics: Emotion, Authenticity, and the Marketing Culture of American Political Communication.” Journal of Consumer Culture 17 (2): 225–41. doi:10.1177/1469540515586868.