THE UNIFICATION OF PLATFORMS IN THE VIRTUAL ENVIRONMENT AND THE CITIZEN JOURNALISM.

Various studies conclude that from the point of view of journalists, the media convergence brings an improvement in the quality of journalism. Others argue that this phenomenon is rather a managerial subterfuge, as it requires fewer staff, and by default fewer journalists. The media convergence encourages the public to participate in the process of creating the content, but as a downside called upon is the difference in participation in that certain segments of the public are neglected and are unable to participate in the new media culture. [ABSTRACT FROM AUTHOR]