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Diseño y Responsabilidad Social Empresarial en la planeación estratégica de la marca.

Authors :
Alzate Sanz, Jaime Eduardo
Orozco-Toro, Jaime Alberto
Source :
Kepes; jul-dic2015, Vol. 12 Issue 12, p133-155, 23p, 4 Diagrams
Publication Year :
2015

Abstract

<i>Copyright of Kepes is the property of Universidad de Caldas and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)

Details

Language :
Spanish
ISSN :
17947111
Volume :
12
Issue :
12
Database :
Complementary Index
Journal :
Kepes
Publication Type :
Academic Journal
Accession number :
119505578
Full Text :
https://doi.org/10.17151/kepes.2015.12.12.7