Estimating the 'consumer surplus' for branded versus standardised tobacco packaging.

Authors :: Gendall, Philip
Eckert, Christine
Hoek, Janet
Farley, Tessa
Louviere, Jordan
Wilson, Nick
Edwards, Richard
Source :: Tobacco Control; Nov2016, Vol. 25 Issue 6, p641-647, 7p, 1 Diagram, 5 Charts
Publication Year :: 2016

Subjects :: PACKAGING
TOBACCO products
BEHAVIOR modification
CONFIDENCE intervals
RESEARCH funding
SMOKING cessation
STATISTICAL hypothesis testing
T-test (Statistics)
TASK performance
DATA analysis software
DESCRIPTIVE statistics
STANDARDS
ECONOMICS

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