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Is Ad Blocking Extortion Or A Wakeup Call?

Source :
Media Industry Newsletter; 2/29/2016, p1-1, 1p
Publication Year :
2016

Abstract

The article presents views of Dave Zinman from the online advertising company RadiumOne, on advertisement blocking companies that make money by getting publishers to pay an extortion fee to get their advertisement served.

Subjects

Subjects :
AD blockers

Details

Language :
English
ISSN :
00249793
Database :
Complementary Index
Journal :
Media Industry Newsletter
Publication Type :
Periodical
Accession number :
113463766