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R&D and Product Engineering in Global Pharmaceutical Companies.

Authors :
Riboldazzi, Sabina
Source :
Symphonya: Emerging Issues in Management; 2015, Issue 2, p57-74, 18p
Publication Year :
2015

Abstract

Innovation and imitation processes play a major role in business development strategies of global pharmaceutical companies. In this study, we have analyzed some of the largest originator and generic pharmaceutical companies worldwide to determine which key features characterize such companies with a particular emphasis on new drug R&D processes. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
15930300
Issue :
2
Database :
Complementary Index
Journal :
Symphonya: Emerging Issues in Management
Publication Type :
Academic Journal
Accession number :
111448038
Full Text :
https://doi.org/10.4468/2015.2.05riboldazzi