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R&D and Product Engineering in Global Pharmaceutical Companies.
- Source :
- Symphonya: Emerging Issues in Management; 2015, Issue 2, p57-74, 18p
- Publication Year :
- 2015
-
Abstract
- Innovation and imitation processes play a major role in business development strategies of global pharmaceutical companies. In this study, we have analyzed some of the largest originator and generic pharmaceutical companies worldwide to determine which key features characterize such companies with a particular emphasis on new drug R&D processes. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 15930300
- Issue :
- 2
- Database :
- Complementary Index
- Journal :
- Symphonya: Emerging Issues in Management
- Publication Type :
- Academic Journal
- Accession number :
- 111448038
- Full Text :
- https://doi.org/10.4468/2015.2.05riboldazzi