Cite
CGIP: MANAGING CONSUMER-GENERATED INTELLECTUAL PROPERTY.
MLA
Berthon, Pierre, et al. “Cgip: Managing Consumer-Generated Intellectual Property.” California Management Review, vol. 57, no. 4, Summer 2015, pp. 43–62. EBSCOhost, https://doi.org/10.1525/cmr.2015.57.4.43.
APA
Berthon, P., Pitt, L., Kietzmann, J., & McCarthy, I. P. (2015). Cgip: Managing Consumer-Generated Intellectual Property. California Management Review, 57(4), 43–62. https://doi.org/10.1525/cmr.2015.57.4.43
Chicago
Berthon, Pierre, Leyland Pitt, Jan Kietzmann, and Ian P. McCarthy. 2015. “Cgip: Managing Consumer-Generated Intellectual Property.” California Management Review 57 (4): 43–62. doi:10.1525/cmr.2015.57.4.43.