Back to Search Start Over

Information Seeking Strategies for an Innovative Product within the Husband-Wife Dyad.

Authors :
Hermann, Peter W.
Source :
1980's: A Decade of Marketing Challenges; 2015, p33-36, 4p
Publication Year :
2015

Details

Language :
English
ISBNs :
9783319169750
Database :
Complementary Index
Journal :
1980's: A Decade of Marketing Challenges
Publication Type :
Book
Accession number :
102791930
Full Text :
https://doi.org/10.1007/978-3-319-16976-7_9