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Information Seeking Strategies for an Innovative Product within the Husband-Wife Dyad.
- Source :
- 1980's: A Decade of Marketing Challenges; 2015, p33-36, 4p
- Publication Year :
- 2015
Details
- Language :
- English
- ISBNs :
- 9783319169750
- Database :
- Complementary Index
- Journal :
- 1980's: A Decade of Marketing Challenges
- Publication Type :
- Book
- Accession number :
- 102791930
- Full Text :
- https://doi.org/10.1007/978-3-319-16976-7_9