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Pricing Strategies in a Dual-Channel Supply Chain with Local Advertising.

Authors :
Shi, Dayi
He, Yong
Zhao, Lindu
Zhang, Peng
Source :
2015 48th Hawaii International Conference on System Sciences; 2015, p1098-1107, 10p
Publication Year :
2015

Details

Language :
English
ISBNs :
9781479973675
Database :
Complementary Index
Journal :
2015 48th Hawaii International Conference on System Sciences
Publication Type :
Conference
Accession number :
102534388
Full Text :
https://doi.org/10.1109/HICSS.2015.134