Impact of social networks on fertilizer use efficiency in China: Evidence from kiwifruit production in Shaanxi province.

Improving fertilizer use efficiency (FUE) is an effective way to reduce the fertilizer use and non-point source pollution in agriculture production in China. Existing research related to fertilizer use efficiency ignores the impact of famers' social networks, which can significantly affect the fertilizer use and its efficiency. This paper analyzed the impact of social networks on fertilizer use efficiency and the mediator effect of green fertilization technology adoption, based on the calculation of fertilizer use efficiency of 569 kiwifruit farmers in Shaanxi province of China surveyed in 2021 by using stochastic frontier method. The results show that the FUE of kiwifruit production ranged within 0.1027-0.9945, with an average value of 0.333, which showed great variability, and fertilizer input had an average 66.7% reduction potential without reducing output. Social networks and its four dimensions all had a significant positive impact on FUE, in which network trust and network learning had a greater impact on FUE. Farmers' adoption of green fertilization technology played a positive mediator effect in the process of social networks influencing their fertilizer use efficiency, which was mainly promoted by network trust and learning. Farmers' experience in agricultural production, joining the cooperative, the quantity of village agricultural supply points had a significant positive impact on fertilizer use efficiency, while age and gentle of the head of household had a significant negative impact of fertilizer use efficiency. Planting scale had a U-shape impact on FUE. Policies aimed at improving FUE and reducing non-point source pollution should, therefore, focus on improving the social networks of farmers, especially young farmers, strengthening network trust, promoting network learning, network reciprocity and network interaction, strengthening the research and development and extension of green fertilization technology, encouraging farmers to join agricultural cooperative, improving village production conditions, guiding sustainable agricultural production.
(© 2023. The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature.)