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Cause marketing; is it time to take the plunge?

Authors :
Waters J
Source :
Healthcare philanthropy [Healthc Philanthr] 2011 Fall; Vol. 40 (2), pp. 14-7, 20-1.
Publication Year :
2011

Details

Language :
English
ISSN :
2162-2493
Volume :
40
Issue :
2
Database :
MEDLINE
Journal :
Healthcare philanthropy
Publication Type :
Academic Journal
Accession number :
22730581