How does service drive the service company?

Authors :: Quinlan MR
Zemke R
Snider J
Nemeroff D
Reinemund SS
Ayling R
Singh K
Perkins JA
Antonini JE
Loeb WF
Source :: Harvard business review [Harv Bus Rev] 1991 Nov-Dec; Vol. 69 (6), pp. 146-50, 154, 156-8.
Publication Year :: 1991
Abstract: "How Does Service Drive the Service Company?" presents commentators on Leonard A. Schlesinger and James L. Heskett's September-October article. Commentators include Michael R. Quinlan, Ron Zemke, Jim Snider, Dinah Nemeroff, Steven S. Reinemund, Robert Ayling, Karmjit Singh, James A. Perkins, Joseph E. Antonini, and Walter F. Loeb.