The 4 A's of marketing : creating value for customers, companies and society.

MLA

Sheth, Jagdish N., and Rajendra Sisodia. The 4 A’s of Marketing : Creating Value for Customers, Companies and Society. Routledge, 2012. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=cat10590a&AN=jio.Koha.JDL.10&authtype=sso&custid=ns315887.

APA

Sheth, J. N., & Sisodia, R. (2012). The 4 A’s of marketing : creating value for customers, companies and society. Routledge.

Chicago

Sheth, Jagdish N., and Rajendra Sisodia. 2012. The 4 A’s of Marketing : Creating Value for Customers, Companies and Society. Routledge. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=cat10590a&AN=jio.Koha.JDL.10&authtype=sso&custid=ns315887.