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Managing business in a multi-channel world : success factors for E-business.

Authors :
Saarinen, Timo
Tinnilä, Markku
Tseng, Anne
Publication Year :
2006

Abstract

Summary: "This book is designed to address the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace"--Provided by publisher.

Details

Language :
English
ISBN :
1591406293 (hard cover)
1591406307 (soft cover)
1591406315 (ebook)
ISBNs :
1591406293, 1591406307, and 1591406315
Database :
Jio Institute Digital Library Catalog
Journal :
Managing business in a multi-channel world : success factors for E-business / Timo Saarinen, Markku Tinnila, Anne Tseng, [editors].
Notes :
Includes bibliographical references and index.
Publication Type :
Book
Accession number :
jlc.oai.folio.org.fs00001072.c4b1089b.e1e1.47e2.8ed4.d47d724948e6
Document Type :
Bibliographies; Non-fiction