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As Births Slow, P&G Turns to Adult Diapers.

Authors :
NG, SERENA
Source :
Wall Street Journal - Eastern Edition. 7/17/2014, Vol. 264 Issue 14, pB1-B2. 2p. 1 Graph.
Publication Year :
2014

Abstract

The article discusses how the consumer goods company Procter & Gamble has increased its production of products for adults with incontinence such as adult diapers in part due to the declining birth rate in the U.S. Topics include how people spend more money over time on incontinence products than on baby diapers, how while births are flat the aging U.S. population is increasing, and how others such as toy maker Hasbro Inc. are catering to the elderly.

Details

Language :
English
ISSN :
00999660
Volume :
264
Issue :
14
Database :
Academic Search Index
Journal :
Wall Street Journal - Eastern Edition
Publication Type :
News
Accession number :
97068360