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Any press is good press--take what you can get.

Authors :
Wilson, Andrew C.
Source :
Computer Design. Apr1995, Vol. 34 Issue 4, p144. 1p. 1 Color Photograph.
Publication Year :
1995

Abstract

Editorial. Discusses the use of the mass media by semiconductor companies. Coca-Cola's change of design; Hoover Manufacturing Co.'s expensive marketing scheme; Intel Corp.'s Pentium microprocessors.

Subjects

Subjects :
*MASS media & business

Details

Language :
English
ISSN :
00104566
Volume :
34
Issue :
4
Database :
Academic Search Index
Journal :
Computer Design
Publication Type :
Periodical
Accession number :
9508251006

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Authors Abstract Subjects Details