Back to Search Start Over

Forming new alliances.

Authors :
McCarthy, Michael
Source :
Brandweek. 10/17/94, Vol. 35 Issue 40, Superbrands p86. 5p. 4 Color Photographs, 2 Charts.
Publication Year :
1994

Abstract

Lists the top motion picture and television companies in the United States. Total sales; Advertising expenditures; Warner Brothers; Walt Disney; CBS; ABC.

Subjects

Subjects :
*MOTION pictures & television
*MARKETING

Details

Language :
English
ISSN :
10644318
Volume :
35
Issue :
40
Database :
Academic Search Index
Journal :
Brandweek
Publication Type :
Periodical
Accession number :
9411080684

Tools

Authors Abstract Subjects Details