Back to Search
Start Over
GAME-ON TO DRIVE CHANGE.
- Source :
-
BRW . 7/4/2013, Vol. 35 Issue 24, p34-36. 3p. - Publication Year :
- 2013
-
Abstract
- The article discusses the potential applications of the so-called gamification as a strategic management tool. It explains that interactive game helps in the production of chemicals by the body that positively influence engagement. It discusses different case studies on various applications of gamification and the characteristics of an effective game design.
- Subjects :
- *GAMIFICATION
*STRATEGIC planning
*GAMES
*MANAGEMENT
*CASE studies
Subjects
Details
- Language :
- English
- ISSN :
- 0727758X
- Volume :
- 35
- Issue :
- 24
- Database :
- Academic Search Index
- Journal :
- BRW
- Publication Type :
- Periodical
- Accession number :
- 89085461