Managing Globalization: The Case of Elite Basketball Policy in the People's Republic of China.

The article presents research on sports administration, considering the effect of globalization on sports & state and sports administration related to basketball in China. The introduction of policies by the General Administration of Sports (GAS) agency and the Chinese Basketball Association (CBA) designed to make basketball in that country more closely resemble professional sports in other countries is considered, particularly rules governing the finances of basketball teams and basketball players. CBA policies designed to encourage Chinese players not to emigrate to other countries and to limit competition among teams for foreign players are discussed. The contradiction between the values of celebrity enjoyed by players and the social ethos of the governing Communist party is noted.