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2011 MEDIA VANGUARD AWARDS.
2011 MEDIA VANGUARD AWARDS.
- Source :
-
Advertising Age . 11/14/2011, Vol. 82 Issue 41, p10-16. 5p. - Publication Year :
- 2011
-
Abstract
- The article discusses the winners of the publication's 2011 Media Vanguard Awards, awards for mass media industry companies for innovations in Internet marketing and use of digital media. Among the award winners considered are CBS Corp. for its Webcasting of music performances, the periodical "Entertainment Weekly for its use of social media in marketing and "The New York Times" newspaper for its Web site and application software for smartphones and tablet computers.
- Subjects :
- *MASS media industry
*INTERNET marketing
*DIGITAL media
*AWARDS
Subjects
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 82
- Issue :
- 41
- Database :
- Academic Search Index
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- 67251633