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Study Slams Philip Morris Ads Telling Teens Not to Smoke.
- Source :
-
Wall Street Journal - Eastern Edition . 5/29/2002, Vol. 239 Issue 104, pB1. 0p. 1 Color Photograph. - Publication Year :
- 2002
-
Abstract
- Reports on the American Legacy Foundation, which accuses Philip Morris Cos. of creating advertisements to dissuade teenagers from smoking that are actually ineffective. Details on the American Legacy Foundation's Truth advertising campaign against smoking; Comments from Carolyn J. Levy, the Philip Morris executive who oversees the company's youth-smoking prevention program.
Details
- Language :
- English
- ISSN :
- 00999660
- Volume :
- 239
- Issue :
- 104
- Database :
- Academic Search Index
- Journal :
- Wall Street Journal - Eastern Edition
- Publication Type :
- News
- Accession number :
- 6723377