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BANKING ON YOU.

Authors :
WATSON, THOMAS
Source :
Canadian Business. 11/21/2011, Vol. 84 Issue 19, p34-38. 5p.
Publication Year :
2011

Abstract

The article discusses strategies being employed by Canada's biggest banks to find new ways to connect with customers. The impact of increased competition from unconventional rivals and a decline in growth prospects in traditional revenue streams are examined. The attempts of large banks such as the Royal Bank of Canada, TD Canada Trust and Bank of Montreal to make over their physical locations by adding video screens and other amenities to improve the customer experience are described.

Details

Language :
English
ISSN :
00083100
Volume :
84
Issue :
19
Database :
Academic Search Index
Journal :
Canadian Business
Publication Type :
Periodical
Accession number :
67229145