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AS SEEN ON TV.

Authors :
Clark, Jane Bennett
Jones, Kathy
Source :
Kiplinger Personal Finance. Jul2002, Vol. 56 Issue 7, p98. 8p. 4 Color Photographs.
Publication Year :
2002

Abstract

Focuses on infomercials in the U.S. History of infomercials which started when the U.S. Federal Communications Commission abandoned a time limit on television advertisements; Revenue from infomercials; Details of the infomercial for the Sputnik 3 pressure washing machine; Use of testimonials.

Details

Language :
English
ISSN :
15289729
Volume :
56
Issue :
7
Database :
Academic Search Index
Journal :
Kiplinger Personal Finance
Publication Type :
Periodical
Accession number :
6721112