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The New SWEET SPOT.

Authors :
Beirne, Mike
Bittar, Christine
Source :
Brandweek. 4/22/2002, Vol. 43 Issue 16, p1. 2p. 1 Color Photograph.
Publication Year :
2002

Abstract

Reports on the action taken by U.S. candy makers to extend their products into health and beauty lines for teenagers. Discussion on the health and beauty lines of Hershey and Tootsie Roll; Plan of Hershey to put Reese's Kisses into a cosmetic product; Remarks from Ralph Lauren Fragrances president and general manager Andrea Robinson.

Subjects

Subjects :
*CANDY industry
*COSMETICS

Details

Language :
English
ISSN :
10644318
Volume :
43
Issue :
16
Database :
Academic Search Index
Journal :
Brandweek
Publication Type :
Periodical
Accession number :
6626409