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What Makes a Good Decision? Robust Satisficing as a Normative Standard of Rational Decision Making.

Authors :
SCHWARTZ, BARRY
BEN-HAIM, YAKOV
DACSO, CLIFF
Source :
Journal for the Theory of Social Behaviour. Jun2011, Vol. 41 Issue 2, p209-227. 19p.
Publication Year :
2011

Abstract

The article discusses and proposes "robust satisficing" as an alternative to utility maximizing and as normative standard for rational decision making where probabilities can not be meaningfully specified. It argues that instead of seeking to maximize the expected value or the utility of the decision outcome, "robust satisficing" maximizes the robustness to uncertainties of a satisfactory outcome. It also explores conditions where "robust satisficing" is more appropriate than utility maximizing.

Details

Language :
English
ISSN :
00218308
Volume :
41
Issue :
2
Database :
Academic Search Index
Journal :
Journal for the Theory of Social Behaviour
Publication Type :
Academic Journal
Accession number :
60771122
Full Text :
https://doi.org/10.1111/j.1468-5914.2010.00450.x