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Start Over
Location Services: Let Battle Commence.
- Source :
-
Brandweek . 12/13/2010, Vol. 51 Issue 44, p4-5. 2p. 11 Color Photographs. - Publication Year :
- 2010
-
Abstract
- The article reports on the updated check-in service of Foursquare which is set to be launched in January 2011. Considered a strategy to compete with Facebook Places, the update centers on the utility of the service to discover new places and minimizes game features such as the leader board, mayors and badges. According to Naveen Selvadurai, one of the co-founders of Foursquare, the updated system aims to resemble the collaborative filtering services of Netflix and Amazon. Foursquare has also made changes to its service in September 2010.
- Subjects :
- *CUSTOMER services
*ECONOMIC competition
Subjects
Details
- Language :
- English
- ISSN :
- 10644318
- Volume :
- 51
- Issue :
- 44
- Database :
- Academic Search Index
- Journal :
- Brandweek
- Publication Type :
- Periodical
- Accession number :
- 56625978