Occupying the Internet: Responding to the Shifting Power Balance.

This paper examines how the internet and information communication technology have resulted in a shift in power with regard to who defines and controls content for consumption. Individuals can now take on established institutions in defining and constructing reality; and with the much lower entry point for just about anybody to be a publisher, the traditional media are being contested as never before. At the same time, this shift in power has meant it is also easier to hold media accountable—not a bad thing at all for democracy. [ABSTRACT FROM AUTHOR]