USING REFLECTIVE THINKING TO ENHANCE DECISION SKILLS, CULTURAL SENSITIVITY, AND TEAMWORK.

In this paper, we describe combining a reflective thinking technique (reflection-on-action/reflectionin-action) and the Myers-Briggs Personality Indicator to prepare students for meaningful and successful participation in the global environment of marketing. We discuss the practical considerations of using this pedagogy. Results from a pre- and posttest are provided, as well as a discussion of its adaptability to other settings. [ABSTRACT FROM AUTHOR]