Cite
PR metrics evolve to show how discipline drives sales.
MLA
Bush, Michael. “PR Metrics Evolve to Show How Discipline Drives Sales.” Advertising Age, vol. 80, no. 33, Oct. 2009, p. 6. EBSCOhost, widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=asx&AN=44437675&authtype=sso&custid=ns315887.
APA
Bush, M. (2009). PR metrics evolve to show how discipline drives sales. Advertising Age, 80(33), 6.
Chicago
Bush, Michael. 2009. “PR Metrics Evolve to Show How Discipline Drives Sales.” Advertising Age 80 (33): 6. http://widgets.ebscohost.com/prod/customlink/proxify/proxify.php?count=1&encode=0&proxy=&find_1=&replace_1=&target=https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&scope=site&db=asx&AN=44437675&authtype=sso&custid=ns315887.