Back to Search
Start Over
Where content, not shiraz, is king.
- Source :
-
BRW . 06/30/2000, Vol. 22 Issue 25, p25. 1p. 1 Color Photograph, 1 Black and White Photograph. - Publication Year :
- 2000
-
Abstract
- Interviews Mark Mezrani, chief executive of Wine Planet. Role of education and entertainment in boosting online sales; Educational background; Career history; Definition of brand in an online environment; Success factors in running a dot-com business.
- Subjects :
- *ELECTRONIC commerce
Subjects
Details
- Language :
- English
- ISSN :
- 0727758X
- Volume :
- 22
- Issue :
- 25
- Database :
- Academic Search Index
- Journal :
- BRW
- Publication Type :
- Periodical
- Accession number :
- 3325239